Urba. The first four letters of urban. Founded in 2017 by a group of creatives in Western Canada, built on a deep understanding of hyperlocal culture.
We have built a 1.1M+ follower network by staying close to the ground. The spot that just opened. The event that sold out. The moment that takes over your city overnight.
But Urba has never been just about reach.
We have built and operated our own ventures. Events, brands, restaurants, campaigns. We understand what actually works beyond the post. What drives people to show up, spend, and come back. What falls flat. What scales.
That perspective drives everything we do. Hundreds of brand campaigns. Marketing work across Canada and the US. National campaigns across digital and traditional. Fashion shows, sold out venues, touring DJs, full tours, ghost kitchens, and some of the most memorable brand launches in the country.
We move across media, events, and culture without staying in one lane. Building things that live both online and in the real world.
We grew up on the internet and pop culture, but we operate in the real world. Where attention has to convert into something tangible.
Our ethos is simple. Make more of your city. Your life. Everything.
Urba Network
10 city accounts powering 1.1M+ Canadians with hyper-local content. The core of everything we do.
Explore →
Urba X
Brand campaigns, content production, and full-stack marketing for 100+ partners.
Portal Coming Soon
Urba Live
Events that sell out. Experiences that bring cities together IRL, touring DJs across Canada.
Portal Coming Soon
Urba Music
A record label built from the culture. Original sounds, emerging artists, and music that moves cities forward.
Coming Soon
Your city has a story. Let's tell it together.
Whether you're a brand, a creator, or just someone who loves their city — we'd love to hear from you.